To commemorate the launch of The Legend of Hanuman, Jio Hotstar collaborated with Pushpam to develop a limited-edition gifting hamper that reflected the values of faith, craftsmanship, and environmental responsibility.

Entrusted with conceptualizing and manufacturing the giftingexperience, Pushpam handcrafted every hamper using sacred flower offerings collected from Hanuman temples.Through its proprietary Pushpcycle™ technology, these revered offerings were respectfully transformed into premium devotional products, preserving their sanctity while giving them a meaningful second life.

Each hamper included:

●  1 Handcrafted Hanuman Chalisa made from sacred Hanuman temple flower offerings.

●  2 Sacred T-light candles handcrafted using the same recycled flower offerings through Pushpcycle™ technology.

The project showcased how sacred circularity can be integrated into premium corporate gifting, creating products that celebrate India’s spiritual heritage while demonstrating the potential of sustainable innovation. 

Project Highlights

● 150 exclusive hampers handcrafted.

● 150 Hanuman Chalisas created from sacred Hanuman temple flower offerings.

● 300 sacred T-light candles handcrafted using Pushpcycle™ technology.

● 450 devotional products created from materials that would otherwise have become sacred waste.