Bottomline Game: Founders Edition
Entrepreneurship is about creating value from limited resources.
That philosophy became the inspiration behind the Founders’ Edition of Bottomline, an immersive learning experience designed to help founders, entrepreneurs, and innovators understand the realities of building a business.
Rather than manufacturing the game from conventional materials, Bottomline envisioned a product that embodied the very principles it teaches. They approached Pushpam to transform this vision into reality.
Using Pushpam’s proprietary circular material technologies, the entire Founders’ Edition was handcrafted from 142 different waste streams, including coffee waste, flower waste, Ayurvedic waste, tea waste, paper mill waste, and fibre optic waste, among many others. Every component—from the founder boards and organisers to the dice roller, retainers, banks, and placement mats—was designed using waste-derived biomaterials, ensuring that sustainability became an integral part of the learning experience rather than simply an environmental message.
More than a board game, the Founders’ Edition became a physical representation of entrepreneurship itself—demonstrating that innovation begins by recognising value where others see waste.
The result was a premium, handcrafted product that not only educates future founders but also showcases how circular design can redefine the products we use every day.