The Pushpam Story
Every creation begins with something sacred — a flower offered with faith. Instead of letting these offerings turn into waste, we give them a meaningful second life by transforming them into handmade spiritual products that carry devotion forward, while protecting the planet.
COLLECTIONS
Shrinathji Collection
The Pillar of Art
At Pushpam, every creation is more than a product - it is a canvas where devotion meets design. We draw inspiration from India’s timeless art traditions, reinterpreting them in contemporary ways that honor their essence while making them relevant for today.
Each collection celebrates a distinct style: Pichhwai with its intricate temple backdrops inspires the Shrinathji Collection, while the Hanumanji Collection finds rhythm in the bold lines and vibrancy of Madhubani. The Ganesha Collection draws from the flowing patterns and earthy palettes of Kalamkari, and the Devi Collection captures the expressive energy of Kalighat. For the Jainism Collection, the delicate geometry of Kalpasutra miniatures and the abstract symbolism of Gahuli art lend both detail and grace.
This design language extends beyond the products themselves into the packaging boxes, where each box is envisioned as a beautiful collectible for keepsakes rather than being discarded. In every detail, Pushpam celebrates traditional painting art as living heritage - timeless, evolving, and always sacred.
Rooted at the intersection of spirituality and sustainability, Pushpam is built on a simple belief: what is offered in prayer deserves to be honoured, not discarded. Using a circular, zero-waste process, we upcycle floral offerings and sacred remnants into eco-friendly materials — replacing plastic-based spiritual products and reducing the environmental impact of temple waste.
But Pushpam is not only about recycled materials. It is also about preserving India’s living art heritage. Each collection celebrates a distinct traditional art form, reinterpreted into contemporary spiritual decor, gifting pieces, and puja essentials. From the intricate temple backdrops of Pichhwai to the bold vibrancy of Madhubani, the earthy flow of Kalamkari to the expressive energy of Kalighat — every design tells a story of culture, craft, and devotion.
Every product is carried out in small batches, making each piece unique. Even the packaging is thoughtfully designed to feel like a collectible — something you keep as a keepsake, not throw away. With Pushpam, you’re not just buying a product, you’re taking home sacred art, supporting artisans, and becoming part of a movement that turns devotion into lasting impact.
